The Small Make the Industry Grow

Printing supplies business in on the move in Eastern Europe. Small investments and no-time set-up time make this sphere very attractive for people with technical knowledge and skills. Working with a cartridge is not that difficult, moreover, when information is abundant and easy to access. This easiness and promising profits caused a lot of engineers and IT specialists to turn to printing supplies and start small businesses in this domain.

If in the Western world the formation stage was succeeded by the conglomeration stage, when companies tend to get united to boost the production and sale powers, the Eastern European
aftermarket does not seem to want to borrow the same growth approach. Easterners would rather develop their own approach and shape the industry's face to their own liking.

Eastern Europe and CIS aftermarket of printing supplies are still in the formation stage. But they do not tend to pass at the conglomeration level. Why is this happening? Why don’t they follow the pattern? These are the questions many of us would like to ask. Let's try and see what are the premises and causes for this Eastern mindset that hinders with Western business ways.